Owner led businesses often seek extra industry insights to help them fine-tune their business.
We deliver lectures, provide workshops, masterclasses and round table discussions
targeted to answer the fashion industries commonly asked questions.
- Tue 27 Jun 2017 6:30 pmTOG | Henry Wood House | 2 Riding House St Marylebone
THE NEW ERA OF FASHION BUSINESS
Joanne explains fashion brand alignment and her unique five-step ALIGN principle to achieve credibility, visibility and grow in today’s digital fashion market.
Her panel of industry experts will then join her in an open discussion on the challenges and opportunities of marketing fashion brands today. The panel of speakers includes: founder of London’s leading creative print agency, direct mail specialist and digital marketing & SEO expert.
In collaboration with The Office Group
The workshop and lecture gave us all a fantastic insight into the fashion design industry, including company structures and how they differ internationally job role descriptions, and most importantly; the future evolvement of the industry. Joanne's overview is so incredibly useful for the future and will help students to think proactively in the world of fashion design.
Jamie Ford - Student Activities Co-ordinator, Creative industries, Southampton University
Edinburgh College of Art was delighted to host alumni and leading fashion expert Joanne Yulan Jong. Her presentation to our students was dynamic and highly informative; a rich source of expertise that proved enlightening and inspirational.
Mal Burkinshaw - Programme Director of Fashion, Edinburgh College of Art